Hospitality TV leader LG Electronics has announced that it has developed integrated Google Cast casting capabilities for LG smart hotel TVs. Hyatt is working with LG in the hopes of becoming the first hospitality brand to enable the deployment of these new integrated LG smart hotel TVs later this year. Hyatt through SONIFI, a casting partner that provides casting to more than 500,000 industry rooms, is assisting in the LG-Google casting solution for Hyatt hotels globally.
The new TVs are being shown publicly for the first time at the HITEC 2024 hospitality technology trade show, Charlotte, North Carolina between June 24-27. Visitors to LG’s HITEC booth (#3036) will be able to see hotel guests will be able to use their mobile devices or laptops to cast more than 3,000 cast-enabled apps, such as Hulu and Spotify, to their in-room LG smart TVs.
Using a simple QR code on the TV, guests will be able to establish a cast connection and begin wirelessly streaming videos and music. In addition to mobile device controls, the TV remote can also be used for typical play, track and volume controls, ensuring a simple and familiar user experience. Then, when guests checkout, devices will automatically be reset.
Michael Kosla, senior vice president, LG Business Solutions USA, said: “LG is pushing the boundaries of what’s possible in hotel room entertainment through partnerships with technology leaders like Google to combine our new smart hotel TVs with the latest in casting technology to benefit hoteliers and guests alike.”
Embedding Google Cast into LG smart hotel TVs may reduce complexity for hotels and systems integrators to deliver the casting feature for both Android and iOS users, Kosla explained, adding, “With this integrated approach there is no additional equipment to buy, configure and maintain, no risk of device theft, and it frees up an HDMI port.”
Rohan Jani, associate vice president of guest products at Hyatt, added: “We introduced the first industry casting solution in 2017, and now with Google and LG, we are exploring taking in-room casting to the next level to boost operational efficiency and improve the guest experience.”
