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Whitepaper from Intel, Panasonic and Hive ‘revolutionises’ immersive installations

The "Revolutionising Immersive Entertainment Deployments" whitepaper outlines a new distributed architecture for immersive entertainment experiences, which simplifies the logistical complexities

Panasonic, Intel, and Hive have partnered to produce a whitepaper that reveals how a new distributed architecture is reshaping the creation, deployment, and touring of immersive experiences. The Revolutionising Immersive Entertainment Deployments white paper is available to download for free.

Panasonic claims that, whether you’re in the entertainment, education, or exhibition sectors, this new approach offers “unmatched flexibility, scalability, and cost-effectiveness”.

Panasonic technology at the Brandenburg Gate Museum, Berlin

The authors say that in the current dynamic landscape, organisations are under increasing pressure to continually enhance the quality and innovativeness of the experiences they offer to their audiences. However, the logistical complexities of mounting such shows are immense, especially those designed to tour.

One of the key challenges is the technological infrastructure that underpins them, they say. Traditionally, immersive experiences have relied on a centralised architecture, where the core components and processing units are located in a single, often sizeable, hub.

Recognising these challenges, Intel, Panasonic and Hive have worked together to create a new distributed architecture. The key benefits explored in the whitepaper are:

  • Enhanced flexibility: Modular components that can be easily added or removed based on venue size and technical requirements.
  • Cost reduction: Save 30-40 percent on infrastructure and media playback technology.
  • Improved sustainability: Lower power consumption and reduced environmental footprint.
  • Faster deployment: Cut down setup time and operational costs, making your exhibitions more agile.

The whitepaper also contains case studies showing how industry leaders are using this innovative architecture for groundbreaking projects like the BBC Earth Experience in Melbourne or The Sistine Chapel Heritage in Poland. The study explores how it transforms both fixed and touring immersive experiences with reduced costs and setup times.

Download the full whitepaper here