Carousel Digital Signage has launched a new media delivery service that allows organisational leaders to take their messages direct to intended audiences through mobile devices. The service extends the reach of traditional digital signage content beyond the facility walls, enabling communications to thousands of devices. Delivered to iOS devices, Carousel Daily bulletins are accessible through an app installed on organisation-issued, or personal devices.
Carousel Cloud customers can deliver the same visual communications that they display on their fixed digital signage, or create unique feeds specifically designed for more mobile audiences. Carousel Daily Feeds are distributed as links, QR codes, or configured via MDM for users.
The app allows for the inclusion of external URLs within the feed, guiding viewers to essential destinations for tasks, such as training completion, video viewing, CEO messages, or annual enrolment. The service also provides analytics to help administrators measure audience engagement, including responsiveness to each call to action.
“The Carousel Daily allows our customers to get the most value out of their communications efforts, and it does so without bombarding audiences with endless feeds full of information they don’t need,” said Eric Henry, president, Carousel Digital Signage. “Users can target people with the precise information they need to act on. Our corporate customers can go straight to the employees to announce a new training, or remind them to sign up for new benefits.”
He added: “Our K12 customers have the flexibility to create alternate feeds for students and parents, and retail operations can send internal updates relevant to store managers. The beauty is that nothing fundamentally changes about how they use Carousel Cloud. Customers use the same scheduling and content management toolsets to reach their audiences in new, exciting and impactful ways.”
Carousel Daily comes free with a Carousel Cloud subscription and is licensed by audience size to meet the organisation’s needs. Carousel Digital Signage partners with JAMF for customers that leverage mobile device management (MDM) services to manage, secure and deploy Carousel Daily onto end-user devices.
