Bose Professional recently celebrated the grand opening of a new sales office and experience centre in Tokyo, Japan, marking a new milestone in the company’s continuing international expansion.
In 2024 Bose Professional has opened new offices and experience centres in Singapore; Beijing, Shenzen, and Shanghai, China, as well as Osaka, Japan. The company plans to open seven more offices in 2024, in locations including Dubai, UAE, Paris and London. Meanwhile, a new Bose Professional global headquarters and Experience Centre will open early next year in Hopkinton, Massachusetts.
Located in the accessible Tamachi neighbourhood, the new 270m2 office combines modern business spaces and meeting rooms with a 130m2 experience centre, designed for education and demonstration and featuring Bose Professional’s line-up of loudspeakers, power amplifiers, processors, controllers and software.
The Bose Professional Japan team hosted an opening ceremony on May 20, 2024, attended by CEO John Maier, vice president of international sales Hans Vereecken, director of sales, Japan, Kazuhiro Terada, as well a guests, industry leaders, and valued partners, including representatives from Nomura Real Estate Development CUSEN, ITOKI, and M&H.
The event featured speeches with Maier serving as guest of honour, a ribbon cutting ceremony, and concluding with a traditional Kagami-Biraki sake toast to commemorate the occasion.
Terada, director of sales, said: “We are very pleased to have successfully opened the Bose Professional Japan Office and Experience Centre. We would like to take this opportunity to express our sincere gratitude to all of you for your kindness and support. With the establishment of our independent company and the opening of our office, all of us at Bose Professional will continue to strive for further development of our business and to meet the needs of our customers.”
Maier added: “It’s our mission to deliver amazing audio solutions and services to our customers around the globe. I am so proud of what the Bose Professional team here in Japan, and around the world have accomplished by achieving these milestones in our company’s history. I can’t wait to travel to more offices and cut more ribbons as we deepen our 50-year legacy of partnerships and continue to grow our global organisation.”
