Wallace & Gromit have decorated the iconic 101m-high chimneys of the UK’s Battersea Power Station, which is home to Apple’s UK headquarters on the banks of the river Thames. The animation studio Aardman, creators of Wallace and Gromit, created the film using eight iPhone 16 Pro Max devices mounted on motorised heads to shoot 6,000 frames.
The 5x Telephoto camera shot super-high-resolution images in ProRAW, ahead of frame by frame assembly to bring Wallace & Gromit to life in 6K video. The two Aardman characters will be adorning the wash towers throughout the entire Christmas period, lighting up the darkness in a short animation from 5pm til 10.30pm.
Greg Joswiak, Apple’s senior vice president of worldwide marketing, commented: “Wallace & Gromit are a much-loved and iconic duo, and we’re delighted that they will be lighting up Battersea Power Station for Londoners this year. It’s great to see the skill and ingenuity of Aardman, and how they’ve used the most advanced iPhone we’ve ever made to produce something so joyful.”
Gavin Strange, Aardman’s director and graphic design lead, added: “This project has been a dream to direct – a cinematic fusion of tech and art. Shooting stop-motion animation on iPhone 16 Pro Max with the legendary Wallace & Gromit, to then be projected onto the iconic Battersea Power Station, makes this unique in so many ways. I hope that this Christmas, everyone feels inspired to start shooting their own stop-motion masterpieces with iPhone, and I’m excited and proud of what we’ve all created.”
Apple inaugurated its UK headquarters and a new Apple Store at London’s Battersea Power Station in 2023. The company’s deepening commitment now sees it support more than 550,000 jobs in the U.K. The 500,000-square-foot, six-story U.K. headquarters runs on 100 percent renewable energy, and has been designed around collaboration, inclusivity, wellness, and sustainability.
