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IsoAcoustics takes North American distribution in-house

The provider of acoustic isolation solutions has taken distribution in-house, based out of its Chicago warehouse to gain deeper insights into market needs for future product development

IsoAcoustics, a provider of acoustic isolation solutions for the professional and consumer audio industry, has announced its strategic decision to move its North American distribution operations in-house, driven by the desire to take a more active role in its dealer relationships in the brand’s home territory.

IsoAcoustics has a longstanding Chicago area warehouse that has been used to service the United States since the early years of the business. It will once again act as a distribution hub and will be scaled up to service the demands from dealers across the USA. A Montreal area warehouse has been added to support Canadian operations. The transition to bringing distribution in-house was completed July 15, 2024.

IsoAcoustics founder and CEO Dave Morrison with his sons, Sean, left, and Paul, right

Dave Morrison, founder and CEO, IsoAcoustics, said: “The distribution infrastructure we built years ago is still in place, so our dealers, and subsequently our customers, will see no operational disruptions, and any pre-existing gaps in product availability will quickly be eliminated.”

The company believes that, as the brand grows, this move will allow IsoAcoustics to gain deeper insights into market needs for future product development. IsoAcoustics operates three core divisions: Home audio, pro audio, and OEM. Many key functions, including product development and design to sales and marketing, already operate in-house.

Morrison explained: “Despite our global reach, IsoAcoustics remains a family run business, and we take pride in our desire and ability to have a direct role in all areas of our business.”

IsoAcoustics was established in 2012 with the goal of enhancing the performance of speakers and audio equipment by reducing vibrations and improving sound clarity and openness. Today, its products are distributed in over 70 countries. In more recent years, the OEM division has grown rapidly and more than 50 audio manufacturers are working with IsoAcoustics to integrate its technology.

Morrison added: “Our global business is poised for substantial growth over the next five years. Accordingly, it is important to us that we strengthen our foundation in North America so that we can best support our dealers here at home while setting the right standard for our global operations.”

He concluded: “We are fortunate to have this kind of dexterity and excited to reestablish a direct line between ourselves and the dealers we serve.”