Fulcrum Acoustic, a US manufacturer of professional loudspeakers, has announced a new international distribution partnership with Universal Procurement Systems (UPS).
UPS will distribute Fulcrum Acoustic products across Bangladesh, Cambodia, Fiji, Laos, Malaysia, Nepal, Papua New Guinea, the Philippines, Samoa, Singapore, Sri Lanka, and Vietnam.
UPS has a history of supporting pro AV brands throughout the Asia-Pacific region. By representing complementary product lines, UPS intends to help strengthen Fulcrum Acoustic’s footprint across the area.
Val Gilbert, director of international sales at Fulcrum Acoustic, said: “We see tremendous potential for professional audio solutions in this part of the world. As we gain traction, having the right partner is crucial. UPS aligns with our values and provides the expertise needed to develop the right solutions for these markets.”
Christian Liebenberg, snr consultant, UPS, added: “Fulcrum Acoustic’s innovative approach to loudspeaker and immersive technologies makes them an excellent fit for our growing pro audio portfolio. We look forward to introducing their solutions and expanding opportunities for both companies.”
