PSNI Global Alliance, the world’s largest network of leading technology integrators and service providers, has announced the appointment of Kent Cawthorne as vendor programme manager. With nearly 40 years of experience in the audio-visual industry, Cawthorne brings a lot of experience in sales, marketing, and business development, having worked with industry leaders such as Sony, Kramer, and Legrand AV.
In his new role, Cawthorne will work closely with PSNI’s director of vendor programmes, Tom Roberts, to oversee and enhance the preferred vendor partner (PVP) programme. He will focus on building and strengthening relationships between technology manufacturers and PSNI’s global network of certified solution providers (CSPs).
Cawthorne said: “PSNI’s commitment to excellence in the AV and unified communications sectors is something I’ve long admired. I’m excited to work with our valued vendor partners to unlock new opportunities, provide exceptional support, and ensure their success within the PSNI network.”
Tom Roberts, director of vendor programmes for PSNI Global Alliance, added: “We’re excited to welcome Kent to the team. His passion for delivering high-value partnerships and his deep understanding of the AV landscape make him the perfect fit for this role. We’re confident that Kent’s leadership will bring even greater success to our global network and the customers we serve.”
PSNI’s preferred vendor partner programme remains central to the alliance’s strategy, enabling leading manufacturers to collaborate with PSNI’s certified solution providers across the globe.
